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Marketing the Presidency: A Visual Tour of Presidential Artifacts

September 7, 2019 @ 10:30 pm – 11:30 pm
Monroeville Public Library - Gallery Space
4000 Gateway Campus Boulevard
PA 15146
Mark Hudson
412.372.0500 x: 113

Most people probably think of ‘marketing’ as a relatively recent phenomenon, but U.S. presidential candidates have been marketing themselves and their ideas since the early days of our nation’s history. Please join Steve Mihaly for a presentation focusing on the array of odd artifacts that candidates have produced over the years to get their names and ideas in front of the electorate. Items presented will include a James Monroe snuff box promoting the Monroe Doctrine, a Teddy Roosevelt cast iron door stop, an Eisenhower soap bar with Ike’s image and the words ‘Clean Up With Ike’, and a Richard Nixon shower head, just to name a few! The presentation will focus on the whimsical, while at the same time explaining why candidates would actually produce such oddities and the historical significance behind each artifact.Steve Mihaly is a retired Vice President at H.J. Heinz Co. and lives in Gibsonia, PA. He began collecting political Americana at the age of ten and has now been collecting for over fifty years, with a collection that encompasses over 20,000 items.

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